CASS certification, Delivery Point Validation, Bulk Mail Presort Software
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USPS Mail Automation - AES suggests a simple three-step implementation plan for USPS mail automation starting with a 50% reduction of return mail while preparing a transition plan that includes return mail defenses, initial CASS certification and address database maintenance.
Page Topics: Postal Address Management - Postage Discounts - Mailroom Management
 
Defend against undeliverable return mail before USPS CASS certification and DPV delivery point validation

The graph illustrates the benefit of starting mail automation setting up return mail defenses. The assumption is that a small but controllable number of addresses will be broken during initial CASS certification. Address enhancement minimizes the number of broken addresses while return mail defenses mitigate their impact.

Step One - Return Mail Defense - New and Change Address Verification

Establishing address quality defenses can reduce return mail by 50% in 30 days. The graph illustrates a hypothetical case where the USPS mail automation process begins with 2% return mail reducing it by 50%.

  • Proactive Defense: New address data is CASS certified and DPV validated before the first mailing.
  • Reactive Defense: Failed addresses are CASS certified and DPV validated as return mail is received.

Step Two - Initial CASS Certification and DPV Delivery Point Validation

Transition to USPS mail automation requires CASS certification and DPV validation of the address database as well as bulk mail presort preparation. The graph illustrates the hypothetical case where the return mail has increased to 1.2% immediately after certification. The increase represents the inevitable error during initial USPS CASS certification minimized by address enhancement.

Step Three - CASS Address Maintenance and DPV Delivery Point Validation

Customer addresses are synchronized to current USPS AMS-II and DPV data by applying bimonthly updates. Step One defenses against return mail access the most current USPS AMS-II and DPV data.

The USPS publishes AMS-II and DPV data monthly providing the updates to AES. Updates are compiled and tested using the latest CASS Stage-I test verifying the quality of the update before shipping.

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